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The art of the pointless press release - a master class from Margaret Hodge

The DCMS have put out a release with this headline:

"Taking the Cultural Olympiad to the UK's regions - Culture Minister Margaret Hodge names eight creative programmers for England".

Seeing the headline I reckoned it would be worth checking the names for known Labour party collaborators, but alas this was not possible, as despite there being the thick end of one thousand words of blether, the eight lucky quangocrats are not named. No they are not.

However, it does have a link to a comparatively high resolution image of Margaret Hodge for her fans to download and keep.

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Blogger MJW said... 8:16 am

Well I suppose Hodge has to at least try to convince people that her department does something, even if it might not be particularly useful, or even particularly good at doing something that might not be particularly useful.  



Blogger Newmania said... 11:15 am

The woman is truly a plague  



Blogger Croydonian said... 11:21 am

I suppose that makes her the the black horsewoman.  



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