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A terrible blow to France's amour propre



How will the man in the Deux Magots cope with the news that sales of Gauloises and Gitanes cigarettes will shortly be making profits for a British-based company? This is courtesy of Imperial Tobacco having bought Franco-Spanish company Altadis.

I look forward to the Gitanes woman being replaced by a morris dancer, and perhaps Boudicca would look good on the Gauloises packet. Anyone fancy joining in a bid to takeover Pernod-Ricard?

Le Monde seems remarkably unconcerned about it all, by the way.

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Blogger Raedwald said... 8:02 pm

Having smoked Gauloises Blondes for the past 15 years, and for the last eleven years bought directly from France, Belgium or Luxembourg myself without paying a penny in UK excise duty, I applaud the takeover. My excise duty will continue to go to Euro treasuries, but at least the profit on the cigs will come to the UK.  



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